SHAPING BRANDS THAT MATTER

Brand design

Brand Definition

Creative Vision

Brand Guidelines

Brand & Marketing Experiences

Brand Creation

We help you design a unique and distinctive brand image by elevating your vision, strengths and values into a powerful concept.

01.

Research & Insights

02.

Brand Strategy & Positioning

03.

Brand Identity Art Direction

04.

Branding System (logo, color, fonts, photos, patterns..)

05.

Brand Guidelines

Brand Experience

Engage your audience by creating unique formats to bring your brand identity and core messages to life.

01.

Website Design

02.

Ad Creative

03.

Illustration & Motion Design

04.

Email Design & Templates

05.

Social Media Content & Templates

Pretto

John McCarthy

CEO & Co-founder - Pretto

“ Leur travail parle de lui-même. Beau, intuitif et utile, nous ne pourrions pas être plus satisfaits du résultat. Cependant, c'est leur sens de la collaboration qui les rend vraiment exceptionnels. Ils sont devenus une vraie extension de notre équipe. ”

Collaboration

3 months

Sign up conversion

+20%

Book a call

Building the best brands

Product  Design

L'équipe The Design Crew a brillamment relevé ce défi en nous aidant à concevoir et à lancer en production plusieurs “map lenses

Mobile interface

BUILDING PRODUCTS THAT ENGAGE

Product design

Product Strategy

Discovery

UX/UI Design

Implementation

Product Discovery

Combine the strengths of strategy, creativity and prototyping to build products generating business value and user attachment.

01.

Product Definition (audit UX/UI, insights..)

02.

Ideation Workshops

03.

User Flows

04.

Interactive Prototypes

05.

Usability Testings

Product Delivery

Ship extremely well crafted products blended with tech capabilities. We consider our job done only when end users can benefit from it.

01.

Mobile App UX/UI

02.

SaaS UX/UI

03.

Web Platform UX/UI

04.

Design Specs & Animation

05.

UI Kit & Design System

Pretto

John McCarthy

CEO & Co-founder - Pretto

“ Leur travail parle de lui-même. Beau, intuitif et utile, nous ne pourrions pas être plus satisfaits du résultat. Cependant, c'est leur sens de la collaboration qui les rend vraiment exceptionnels. Ils sont devenus une vraie extension de notre équipe. ”

Collaboration

3 months

Sign up conversion

+20%

Book a call

Building the best brands

Service  Design

L'équipe The Design Crew a brillamment relevé ce défi en nous aidant à concevoir et à lancer en production plusieurs “map lenses

Mobile interface

IDENTIFY TRANSFORMATIVE OPPORTUNITIES

Discovery & Research

Research Goals

Study Methodology

Insights Analysis

Prioritization

Generative & Evaluative Studies

Gather insights that will drive innovation while ensuring you truly meet the needs of your users

01.

Audit (product, brand, process..)

02.

Definition Workshops (vision, goals..)

03.

Identify Research Questions (unmet needs.)

04.

Qualitative Methods (interviews, shadowing..)

05.

Quantitative Methods (surveys, product data..)

Insights Analysis

Elevate the value of the research phase by transforming studies learnings into actionnable insights for product & design teams.

01.

Insights Research Reports

02.

Personaes & Jobs To Be Done

03.

Journey Mapping & Service Blueprint

04.

Prioritization Matrix

05.

Research Repository

Pretto

John McCarthy

CEO & Co-founder - Pretto

“ Leur travail parle de lui-même. Beau, intuitif et utile, nous ne pourrions pas être plus satisfaits du résultat. Cependant, c'est leur sens de la collaboration qui les rend vraiment exceptionnels. Ils sont devenus une vraie extension de notre équipe. ”

Collaboration

3 months

Sign up conversion

+20%

Book a call

Building the best brands

Design System

L'équipe The Design Crew a brillamment relevé ce défi en nous aidant à concevoir et à lancer en production plusieurs “map lenses

Mobile interface

LAY OUT FOUNDATIONS THAT LAST

Design System

Audit

Creation / Consolidation

Improvement

Support & Scale

Creation

From audit to final delivery, we build all the necessary foundations to put your Design System on the right track for the future.

01.

Audit (product, figma, processes..)

02.

Team Interviews (eng, design, product..)

03.

Design Foundations & Tokens

04.

Components Libraries

05.

Documentation

Governance & Project Management

We lead the Design System initiative with your team to consolidate libraries, implement processes, manage rituals and communication.

01.

Strategy Guidance (roadmap, OKRs..)

02.

Constant Improvements (coverage, quality)

03.

Team Processes Definition (rituals..)

04.

Design Ops (communication, ticketing..)

05.

Coaching & Mentoring

Pretto

John McCarthy

CEO & Co-founder - Pretto

“ Leur travail parle de lui-même. Beau, intuitif et utile, nous ne pourrions pas être plus satisfaits du résultat. Cependant, c'est leur sens de la collaboration qui les rend vraiment exceptionnels. Ils sont devenus une vraie extension de notre équipe. ”

Collaboration

3 months

Sign up conversion

+20%

Book a call

Building the best brands

Brand  Design

L'équipe The Design Crew a brillamment relevé ce défi en nous aidant à concevoir et à lancer en production plusieurs “map lenses

Mobile interface

FORMATIONS

Pour débuter

FormationsBootcamp Product Design

Se perfectionner

Design LeadershipDesign System ExpertiseAdvanced product discovery

SUR-MESURE

EntrepriseMentoring individuel

Design studio

Le studioNos projetsL’équipe The Design CrewNos expertises

Ressources

Vous avez une question ?

Ecrire à l’équipe

Nous suivre

Work with us

Crafting Brands and Experiences for impact and delightful

Featured projects

(10)

Ramify

Ramify

2024

Brand

Designing a new premium brand for Ramify

Matera

Matera

2025

Brand

Elevating Matera's services with a new modern identity

Deezer

Deezer

2024

Product Design, Brand

Reshaping the Deezer app to give life to its new brand identity

Joko

Joko

2025

Product Design

Building the most efficient consumer spending app for everyday buying

Photoroom

Photoroom

2024

Product Design, Brand

Partnering on shipping key features with the Photoroom's team for one the most successful AI product worldwide

Upway

Upway

2025

Product Design

Reshaping one of the top marketplace startup selling premium refurbished electric bikes

Staycation

Staycation

2024

Product Design

Launching a new offer with Moments: a feature to let you enjoy hotel experiences during the day

Carbon4 Finance

Carbon4 Finance

2024

Product Design

Laying out systems to monitor and analyse carbon emissions

Polar Analytics

Polar Analytics

2023

Brand

Make Polar Analytics platform look slick and innovative

Marvin Health

Marvin Health

2024

Brand, Product Design

Complete revamp of the brand identity for a mental health platform

Bon Entendeur

Bon Entendeur

2024

Brand

Nailing down the brand for the new album and tour of one of the most popular musical duo in France

Onlydust

Onlydust

2024

Brand, Product Design

Partnering on everything that makes Onlydust the most inspiring community platform for developers and entrepreneurs

Footbar

Footbar

2024

Product Design

Redesigning the best soccer training app

All projects

(90)

All

Consumer

SaaS

FIntech

AI

HealthTech

Marketplace

Media

Featured

Politico

2025

Product Design

SaaS

Yousign

2025

Design System

SaaS

Le Plein

2025

Brand, Product Design

Consumer

Pixpay

2025

Brand, Product Design

FIntech

Outgoing

2025

Brand, Product Design

Consumer

Anaphore

2025

Brand, Product Design

SaaS

Ma Voie

2025

Product Design

Consumer

Switstack

2025

Web Design

AI

Spendesk

2024

Product Design

FIntech

L'Oreal

2024

Product Design

Consumer

Ask Mona

2024

Product Design

AI

BPI France

2024

Product Design, Web Design

FIntech

We Moms (Voodoo)

2024

Product Design

Consumer

Lokki

2024

Product Design

Marketplace

Carbone 4

2024

UX Research, Product Design

SaaS

Maki

2024

Product Design

AI

Deezer for Creators

2024

Design System, Product Design

Media

PlayMakers

2024

Brand, Web Design

Media

Continuity

2024

Product Design

SaaS

Klark

2024

Brand, Web Design

AI

Kessel

2024

Product Design

Media

HappyPal

2024

Product Design

Marketplace

Happn

2024

Brand, Design System

Consumer

Wanteeed

2024

Product Design

Consumer

Django

2024

Brand, Web Design

FIntech

Cuisinez pour Bébé

2024

Product Design

Consumer

Gigi (ex Ava)

2024

Product Design

AI

Ilek

2024

UX Research, Product Design

Consumer

Ozzen

2024

Product Design

HealthTech

Kolet (ex Ody)

2024

Product Design, Brand

Media

Brevo

2024

Product Design

SaaS

Rapsodie

2024

Product Design, Design System

Consumer

Zest for life

2023

Brand, Web Design

HealthTech

Lyv

2023

Product Design

HealthTech

France Verif

2023

Product Design

Consumer

Castor Doc

2023

Product Design

SaaS

Teale

2023

Product Design

HealthTech

Pretto

2023

Product Design

FIntech

Euclid

2023

Product Design

SaaS

Magma

2023

Product Design

SaaS

Dalma

2023

Product Design, Brand

HealthTech

Piana

2023

Brand, Product Design

FIntech

Wave

2023

Product Design

AI

CO2 Ai

2023

Product Design, Design System

AI

Belle Epoque (Bon Entendeur)

2023

Brand, Web Design

Media

Wecasa

2023

Design System

Marketplace

Elba

2023

Product Design

SaaS

Song trivia

2023

Product Design, Design System

Media

PlayPlay

2023

Design System

SaaS

Betclic

2023

Brand, Product Design

Consumer

Olympes

2022

Product Design, Brand

FIntech

Getaround

2022

Product Design

Consumer

FutureFit AI

2022

Product Design

AI

quantilope

2022

Product Design

SaaS

Graneet

2022

Product Design

FIntech

Agicap

2022

Product Design

FIntech

Malt

2022

Design Management

Marketplace

Zenly

2022

Product Design

Consumer

Nike

2021

UX Research

Media

Foodles

2021

UX Research, Product Design

Consumer