BUILD PRODUCTS THAT MATTER
Product strategy
Discovery
UX/UI Design
Implementation
We blend strategy, creativity, and prototyping to craft engaging products that users embrace.
01.
UX/UI audit, data, user research
02.
Ideation workshops
03.
User flows
04.
Prototypes (Figma, Cursor AI..)
05.
User tests
We partner with product and tech teams to deliver successful launches across web and mobile platforms. For us, design creates impact only when it reaches users' hands.
01.
Mobile app UX/UI
02.
SaaS UX/UI
03.
Web platform UX/UI
04.
UX/UI Marketplace
05.
UI System & Design specs
Flore Descolas
ex Product Manager @ Staycation
"We're delighted to have been able to work with The Design Crew. I was impressed by the ease with which they took the lead on discovery and delivery, the quality of their thinking and the designs they delivered. They helped us open up new perspectives and challenge ourselves, while fitting in perfectly with the team. "
Product Launch
Daytime
User adoption
Great
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SHAPE BRANDS THAT INSPIRE
Brand Design
An established identity inspires trust — a good brand boosts the perception of your service and forges a strong emotional bond
SHAPE BRANDS THAT INSPIRE
Brand Definition
Creative vision
Brand guidelines
Brand experience
We craft unique, distinctive brand identities that transform your vision, strengths, and values into a powerful concept.
01.
Branding & positioning strategy
02.
Research & Alignment Workshops
03.
Art Direction, Brand Identity
04.
Branding System (logo, color, fonts, photos, patterns...)
05.
Brand Guidelines
Engage your audience by creating unique experiences that bring your brand identity to life and communicate your key messages.
01.
Website Design
02.
Ad Creative
03.
Illustration & Motion Design
04.
Email Design & Templates
05.
Social Media Content & Templates
Julie Delesalle
Brand & Content @ Ramify
"A huge thank you to The Design Crew, who worked with us on the project! We wanted a WOW effect - we got it. We're really pleased with the way we've been able to work with them over the last few months. But above all, the result! And that's shared by the whole team, and Olivier & Samy."
Users with investing intents
+50%
Total funding
14.5M€
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IDENTIFY STRATEGIC OPPORTUNITIES
Discovery & User Research
Turn insights into impact — the discovery phase empowers product teams to uncover opportunities and amplify the impact of a product
IDENTIFY STRATEGIC OPPORTUNITIES
Research objectives
Research methods
Analysis
Prioritization
Gather insights that drive innovation, while ensuring your users' needs are truly met.
01.
Audit (product, brand, process, etc.)
02.
Alignment workshops (vision, goals, etc.)
03.
Research questions ("unmet needs"..)
04.
Qualitative methods (interviews, shadowing, etc.)
05.
Quantitative methods (surveys, product data, etc.)
Transform learnings into actionable insights for product teams, prioritizing the most promising ideas.
01.
Research report
02.
Personaes & Jobs To Be Done
03.
Journey mapping & service blueprint
04.
Prioritization matrix
05.
Research repository
John Bracaglia
CEO @ Marvin Health
"Their work speaks for itself. Beautiful, intuitive and useful, we couldn't be happier with the results. However, it's their sense of collaboration that makes them truly exceptional. They've become a true extension of our team."
User interviews
20
Sign up conversion
+16%
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BUILDING FOUNDATIONS THAT LAST
Design System
Streamline and guide — a design system makes your product experience cohesive and support blazing fast innovation.
BUILDING FOUNDATIONS THAT LAST
Audit
Creation / Consolidation
Improvements
Support & Scale
From audit to final delivery, we lay the foundations necessary to set your Design System on the right track.
01.
Team interviews (eng, design, product..)
02.
Audit (product, figma, processes..)
03.
Design foundations & tokens
04.
Components libraries
05.
Documentation & specs
We lead Design System initiatives within your team by consolidating practices and communication to ensure smooth project execution.
01.
Strategy definition (roadmap, OKRs..)
02.
Continuous improvement (coverage, quality, etc.)
03.
Team processes (rituals..)
04.
Design Ops (communication, ticketing, etc.)
05.
Coaching & mentoring
Ulysse Tallepied
Tech Lead @ Carbone 4
" We always get an excellent contribution with The Design Crew [total of 5 projects]. What I particularly like is their ability to fully understand business constraints and quickly grasp users and projects needs. "
Product scope
Full v1
Design System creation
40 UI modules
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BUILD PRODUCTS THAT MATTER
Product Design
From vision to reality — product design is the key ingredient to creating a sleek and intuitive experience that people love.
TRAININGS
BECOMING A PRODUCT DESIGNER
Product Design BootcampDo you have a question?
Learn how to build and maximize the adoption of your Design System, and understand the processes you need to put in place to maintain and scale it, with 100% financeable training delivered by recognized experts.
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Access rare feedback on the construction, use, evolution, maintenance and scale of Design Systems from Qonto, Back Market, Malt, Algolia and DECATHLON.
Put in place the key elements (design principles, design tokens, deployment management, library structure...) to lay a sound, scalable foundation for the evolution of your Design System.
Set up the right contribution workflows in line with your organizational model to streamline cross-team interactions and maximize adoption of your Design System.
Define a clear direction, vision and roadmap for your Design System, based on your stage of maturity, as well as precise KPIs to measure its impact and performance.
Make the right technical choices in line with your company's vision and product strategy, and choose the right product mix to support product evolution and take account of breaking changes.
Learn how to identify the needs to be met by a Design System and approach it as a product in its own right, by carrying out an audit of your product and defining its role in the organization.
Find out how to motivate teams around the construction of a Design System, defining its place according to the company's product maturity and culture.
Using concrete examples from our mentors, learn how to structure a Design System (design tokens, theming, collaboration with developers and the brand) and access reusable templates to facilitate your own implementation.
Learn how to write the right guidelines, set up the right set of tools and establish rituals to facilitate the onboarding of your Design System's users.
Master the art of defining success metrics to demonstrate the impact of your Design System, with concrete examples of metrics implemented by the mentors.
Find out how to manage change logs, versioning, as well as rules and processes for component additions and modifications, with efficient contribution workflows shared by mentors.
Find out how to assess the maturity of your Design System with real-life examples from DECATHLON and Back Market, so you can reinforce its robustness as your product evolves.
Learn how governance and contribution models, as well as documentation, have evolved in these companies to adapt to growth and new needs.
Learn how to define quality criteria for your components and explore how the emergence of intelligence can dramatically improve velocity in the maintenance and evolution of your Design System.
As a Qualiopi-certified training organization, we can benefit from your company's training budget (via their OPCO) and assist your HR department with the necessary procedures.
For payment of your training, you benefit from flexible payment terms in 3 instalments: 30% down payment, 35% in the middle of training and 35% at the end of training.
We support you in your dealings with France Travail, whether you're looking for a job (AIF) or being made redundant (CSP).
The skills acquired during our programs are recognized and sought after by companies. Find out where our alumni are now working.
For those who want to lay the solid foundations of a Design System, convince stakeholders, and manage scalability with advanced processes while anticipating the constraints of different departments.
For managers looking to align developers, designers and other teams on a unified Design System, and establish effective governance while optimizing interdisciplinary collaboration and technical documentation.